Locayta ESP Merchandising Platform - Features

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The Locayta ESP Merchandising Platform includes the following features, many of which are configurable via the ESP Control Panel.

ITEMFEATURESTANDARD FEATURECONFIGURABLECONFIGURABLE VIA ESP CP
MERCHANDISINGStatic adverts, video, flash, text, linksYesYes
MERCHANDISINGStatic groups of productsYesYes
MERCHANDISINGUsers who viewed this also viewed thatYesYes
MERCHANDISINGUsers who added this to basket also added that to their basketYesYes
MERCHANDISINGUsers who bought this also bought thatYesYes
MERCHANDISINGBased on your recent activity you may also likeYesYes
MERCHANDISINGPeople who arrived from a search engine also search for this ended up buying thatYesYes
MERCHANDISINGTop viewed itemsYesYes
MERCHANDISINGTop added to basket itemsYesYes
MERCHANDISINGTop purchased itemsYesYes
MERCHANDISINGShow a whole category ordered by weighting of values in multiple data fields (balance factor)YesYes
MERCHANDISINGShow a static group of products followed by a whole category ordered by weighting of values in multiple data fields (balance factor) – visual merchandisingYesYes
VISUAL MERCHANDISING GUIDED NAVIGATIONGenerate dynamic guided navigation for visual merchandising contentYesYes
VISUAL MERCHANDISING GUIDED NAVIGATIONDefine which facets are shown, which facet template they use and the order in which they appearYesYes
VISUAL MERCHANDISING GUIDED NAVIGATIONDefine how many options appear under each facet, the option template that they use and the order in which they appearYesYes
SEARCH
GUIDED NAVIGATION
Generate dynamic guided navigationYesYes
SEARCH
GUIDED NAVIGATION
Define which facets are shown, which facet template they use and the order in which they appearYesYes
SEARCH
GUIDED NAVIGATION
Define how many options appear under each facet, the option template that they use and the order in which they appearYesYes
SEARCH
GUIDED NAVIGATION
Tree-based category refinementYes
MERCHANDISINGApply multiple pieces of content to a zone governed by triggers and schedules.YesYes
MERCHANDISINGDefine multiple templates for merchandising contentYesYes
MERCHANDISINGFilter dynamic product recommendations by categoryYesYes
MERCHANDISINGDefine the number of results to showYesYes
MERCHANDISINGDefine a threshold for the minimum number of results available for a dynamic recommendation to showYesYes
SEARCHDefine and toggle synonymsYesYes
SEARCHSet a field as indexedYesYes
SEARCHSet a field as spell correctedYesYes
SEARCHSet a field’s weightingYesYes
SEARCHSet a field as displayableYesYes
SEARCHSet a field as sortableYesYes
SEARCHSet a field as filterableYesYes
SEARCHQuery parsing (interpret AND, OR, -term in user query)Yes
SEARCHFull text searchYes
SEARCHAutomatic More Like This searchYes
SEARCHDefine number of results per pageYesYes
SEARCHDefine the page to display results forYesYes
SEARCHDefine which paging template to useYesYes
SEARCHDefine match logic (AND, OR, PHRASE) and define the trickle down (number of results threshold definable before the next level operator is used)YesYes
SEARCHDefine which matching operator hit counts are available to be used in the front end templatesYesYes
SEARCHDefine the search results relevance thresholdYesYes
SEARCHDefine skew weightings using the balance factor (eg. make more expensive products move to the top of the search results)YesYes
SEARCHToggle spelling correction YesYes
SEARCHToggle max edit distanceYesYes
SEARCHDefine stopword lists and set which one is used per searchYesYes
SEARCHView top termsYesYes
SEARCHData returned per result
  • Relevance
  • Field values
  • Which search keywords matched the record
Yes
SEARCHDefine and toggle substitutionsYesYes
SEARCHBoolean filters on search results based upon a field valueYesYes
SEARCHDefine multiple templates for merchandising contentYesYes
DATA IMPORTSupport for multiple import feeds per indexYes
DATA IMPORTSecure transfer if required via SFTPYes
DATA IMPORTDefinition of bespoke publish/unpublish logic at importYes
DATA IMPORTFlexible file format for import feeds (csv, xml, xls or other as required)Yes
TRACKINGTracking of views, add to baskets and purchases for recommendations and reportingYes
REPORTINGMost popular searches, low hit searchesYes
REPORTINGZone, Rule and SKU hits and revenue share detailsYes
ADMINCreate new control panel users and define which sites they have access to and if they have account management permissionYesYes
IN-CONTEXT TOOLKITOverlay tool to show where zones appear and which rules are triggered in context in real time on the work in progress and live sitesYes
INTEGRATIONJavascript insert or server side content delivery mechanismsYes
INTEGRATIONChoice of HTML or raw data deliveredYes
ARCHITECTURELive-like work in progress environment for checking changes before they go liveYes

>> See the ESP Demo                                                           >> Learn more about Search