Universal Music:

the world's leading music company

Everywine:

the internet's biggest wine warehouse

The Beauty Quest:

the most comprehensive and compelling online experience in health, hair care and beauty.

Locayta ESP recently went live on www.umusic.co.uk , which sell music by artists like U2, Cheryl Cole, Rihanna, Andrea Bocelli and Amy Winehouse.

News site Internet retailer reports that the wine specialist everywine.co.uk has increased its conversion rate by 300% since implementing Locayta ESP merchandising platform.

" We sell 40,000 different wines from around the world
 -- often appealing to knowledgeable buyers who know what they are for  "
Says oprations director, Stephen Dowd.

"However our general search engine and merchandising strategy wasn't working for casual buyers, people looking for more popular wines by the bottle rather than by the case. To address this problem and increase ROI from our search engine marketing, we chose Locayta's ESP merchandising platform."

" Now Locayta recognises casual buyers by the type of wine they search for and then promotes wines sold by the bottle. The result is that the casual buyer become substantially more likely to make a purchase. "

The Beauty Quest, recently launched by Aigua Media, aggregates thousands of brands from the UK's leading online stores.

"We chose Locayta as we perceive them to be the industry leaders in search and behavioural merchandising." says Beth Wond, Commercial Director of Aigua Media.

"Their approach and understanding of our business has been impeccable and the system fully enables us to manage our site and optimise our business model."

"The Locayta Team manages and identifies our demands and provides solutions efficiently and effectively. I would definitely recommend them to other retailers wishing to get the best out of their ecommerce site."